With the full cooperation of Urawa Reds, our top partner, the Polus Group, produced a new corporate brand commercial titled "Creating a town that is called HOME."

"Creating a town that is called HOME" (60 seconds)


"Creating a town that is called 'HOME'" (30 seconds)


In the world of football, "HOME" is not just a stadium, but a word that symbolizes "the town itself" where supporters and local people unite their hearts.
The Polus Group aims not just to build homes, but to create communities where residents can take pride in their homes and enrich their lives.
In this commercial, the common keyword "HOME" is used to express the Polus Group's ideal vision for future urban development, conveying their philosophy and aspirations.

This was the first time the Polus Group had collaborated with Urawa Reds on a commercial, and filming took place at Saitama Stadium 2002 on home game days, as well as at Yono Hachioji Ground, the training base for Urawa Reds Academy, and Polus's Taikan Sumai Park Higashi Urawa.
For the filming at Saitama Stadium 2002, many Polus Group employees participated as extras, playing the roles of fans and supporters heading to watch Trial. For the filming at Yono Hachioji Ground, players from Urawa Reds Academy Junior also made appearances.

Please take a look at the feelings about "HOME" that the Polus Group has expressed together with Urawa Reds.

Public Overview
Title: "Creating a town that is called HOME" (60 seconds / 30 seconds)
Publication start date (Sat) June 6, 2026
Broadcast locations: TV (Kanto local programs) / Polus official YouTube channel / Polus Group advertising gallery
https://www.polus.co.jp/gallery/