We are pleased to announce that as part of Urawa Reds SDGs, we will be holding a assistance dog awareness event, "Welcome! Assistance Dogs," at the 17th round match of the 2025 Meiji Yasuda J1 League against FC Tokyo (Sat) May 17th [MATCH PARTNER BizReach].

Assistance dogs are guide dogs, hearing dogs, and service dogs that support people with disabilities, such as those with eyes, ears, or limbs, and are important partners that help people with disabilities become independent and participate in society. Pursuant to the Assistance Dogs for the Physically Disabled Act, they receive the necessary training, and their users participate in society while taking responsibility for managing the hygiene and behavior of their assistance dogs. Furthermore, facilities that accept them are obligated by law to accept assistance dogs.

Urawa Reds hopes to raise awareness of assistance dogs among as many people as possible and to work together to create a stadium and city filled with smiles. With this in mind, we will be holding an awareness event about assistance dogs with the cooperation of the Japan Guide Dog Association, a public interest incorporated foundation, and the new Japan Hearing Dog Promotion Association, a public interest incorporated association.

We appreciate your understanding and cooperation.

Overview
Urawa Reds × Japan Guide Dog Association × Japan Hearing Dog Promotion Association
Assistance dog awareness event "Welcome! Assistance dogs"

Details of the project
(1) Guide dog classes run by the Japan Guide Dog Association
We will be holding special talk-show style classes where you can learn from expert staff about such topics as "What is a guide dog?", "How do guide dogs and their users walk together?", "What about people who are blind or have low vision?" and "What can we do?"
The student representative will be Haruka Takahashi, an assistant on the Saitama TV Urawa Reds support program "REDS TV GGR," and she will learn about guide dogs together with everyone.
Time: 14:00-14:30 (scheduled)
Location: Under the pedestrian deck inside the South Gate
Lecturer: Yuka Okuzawa, Japan Guide Dog Association
Student representative Haruka Takahashi (Assistant for TV Saitama Urawa Reds support program "REDS TV GGR")


*Please note that admission to the area may be restricted depending on congestion.

(2) A hearing dog from the Japan Hearing Dog Association will be there!
The Japan Hearing Dog Promotion Association is the first organization in Japan to create hearing dogs, and continues to support the independence and social participation of the hearing impaired through the training and promotion of hearing dogs.
On the day, hearing dogs will also be coming to Saitama Stadium. Please be sure to support them.
Time 13:00-16:00
Location: South Gate SFP×SDGs Booth
*Please note that there may be times when the dog will be absent for breaks, taking into consideration the health of the hearing dog. Also, please note that the content may change at short notice.

(3) Sale of charity goods
Charity goods with original Urawa Reds designs will be on sale.

Welcome! Assistance dog tote bag (red) with original charm
A portion of the proceeds will be donated to the Japan Guide Dog Association to help with guide dog training projects so that blind and visually impaired people can go where they want, when they want.



Sales price: 3,000 yen (tax included)

Product Specifications
【size】
Body: Approx. W400 x H360 x D120 (mm)
Charm 40×40(mm)

■Welcome! Assistance dog square pouch (black) with original charm
A portion of the proceeds will be donated to the Japan Hearing Dog Promotion Association to help raise awareness and train hearing dogs, who communicate necessary information to people who are deaf or hard of hearing.



Sales price: 2,500 yen (tax included)
Product Specifications
【size】
Body: Approx. W170 x H100 x D70 (mm)
Charm 40×40(mm)

■Sales location/date and time
Urawa Reds Online Shop May 16th (Friday) 18:00~
Red Voltage May 17th (Sat) 10:00~
Stadium Fan Shop (Sat), May 17th
・Outside South Plaza
11:00~About 30 minutes after the end Trial
・Fan shop near the 205 entrance on the north side of the main lower stand, fan shop near the 210 entrance to the north side stand, fan shop in the center of the back lower stand
Doors open (13:00) ~ 30 minutes after the end Trial

(4) Setting up donation boxes
A fundraising campaign will be held by the Japan Guide Dog Association and the Japan Hearing Dog Promotion Association.
Those who donate will receive an original Urawa Reds clear file.
All donations received from you will be donated to the respective associations.
Time 13:00-16:00
Location: South Gate SFP×SDGs Booth

(5) Panel exhibition/distribution of educational pamphlets about assistance dogs
■If you see a assistance dog at the stadium or in town
・Assistance dogs are very sensitive to the instructions of their users, so please watch over them warmly and avoid any actions that attract their attention, such as talking to them, staring at them or touching them.
・Even if a service dog is with you, there will be times when they need your support. If you see a dog in trouble, please communicate with them by asking, "Can I help you with anything?"

■Stadium live streaming service (Omotenashi Guide)
This service allows you to listen to the real-time audio commentary of official J.League footage on your smartphone or tablet when you come to a match. People who are blind or have low vision can also enjoy J.League Trial even more with the audio information.
<Distribution page>
This page (https://service.soundud.com/streaming/) or scan the QR code below to access the stadium live streaming service (Omotenashi Guide).